This pharmaceutical testing company had been around for several years, but its image had become a little stale, so Paragon asked us to refresh their image without changing their logo. They wanted to fine-tune their positioning as a small clinical research organization (CRO) that had the high skills and the right size to manage clinical trials even better than larger and more well-known CROs.

Our new look, messaging and image bank set a vital, professional tone that we carried across their collateral, fact sheet templates, tradeshow graphics and website design.

Website Design
Working within Paragon’s existing framework, we updated the look of their site. They did all the implementation.

Tradeshow Graphics
Simple posters work to draw attendees to the booth, continuing the brand experience.

The Old Paragon Biomedical
Below are examples of Paragon’s previous collateral and website, before our refresh.