Fiserv wanted to shine the spotlight on their latest software-as-a-service (SaaS) financial management product launch at a fast approaching conference. tenfour worked closely with the product marketing manager to define a compelling site experience and design that would tell the story and highlight the value proposition of the new product.

Because Fiserv needed a demo that they could lead for an audience as well as a self-running program for the show floor, we enabled the demo to shift into “auto-pilot” when not being directly managed. This ensured a consistent experience in both scenarios.

We also introduced a custom "retweet" button to amplify awareness of the new product/site across Twitter.

We built, tested, hosted (sub-domain), and deployed the site within the clients budget and time table. Fiserv is now using this experience as a model for other product roll-outs and is actively working with tenfour to build upon the successful response of this effort.

corillianonline.fiserv.com